SMS remains a highly prevalent communication tool employed by businesses to disseminate their sales, marketing, and product or solution information to consumers. With the colossal volume of SMS messages transmitted everyday across mobile networks, it has emerged as one of the most promising mode of communication. A study from Juniper Research found that 3.5 trillion […]
Future-Proofing Your Business: How to Pick the Best SMS Gateway?
As per stats, 64% of consumers think businesses should connect with them via text messages more often. Interestingly, 75% of consumers want to receive texts with special offers. Even with the introduction of numerous modes of communication, every now and then, SMS is still a popular method used by businesses around the globe to connect […]
Empowering Growth: How Bulk SMS Drives Success in 9 Vital Industries
Among all the modern-day communication and marketing tools, bulk SMS is considered one of the most effective and powerful. A Key factor that supports this statement is that bulk SMS helps businesses in reaching out to a large group of the audience quite quickly and efficiently. Even if we look at the latest statistics, the […]
SMS Firewall – The Feature you Need in an SMSC
It is true that today the world is more connected than ever before and certainly SMS has become a vital tool for businesses to engage with their customers. However, with the increased usage of SMS, there has been an increase in associated data security vulnerabilities owing to the surge of grey router traffic. In order […]
A2P SMS Market – Size, Trends, Growth and Opportunities
The A2P SMS Market has registered a positive growth in last 1 decade owing to the dependencies of businesses and enterprises, who want to connect with their mobile consumers. The increasing use of A2P messaging has been seen in several industries such as travel, tourism, marketing, healthcare and other industries for improving customer relationships. As […]
Importance of TPS Calculation for SMS / SMPP Application
In recent times, there has been a surge in the bulk SMS trading business owing to the emergence of advanced SMS Gateways and infrastructure. Due to this many businesses such as the VoIP providers and SMS resellers are looking forward to expanding their marketing services by adopting bulk SMS services. For those who are already […]
5 Awesome Marketing Benefits of A2P Messaging
With more and more people relying on mobile phones to function in their daily lives, it has become imperative for businesses to create mobile-first marketing strategies. Amidst all the tools that help businesses in fast and convenient communication with customers, A2P messaging appears to be a popular and useful choice. This is because as per […]
The Ultimate Guide to SMS Fraud Detection and Prevention
In the age of smartphones and apps emerging every other second, it may appear that the concept of traditional SMS messaging is almost on the verge of extinction. But that’s really not true. In fact, if we look at the numbers, it is clear that SMS is still the king of all communication channels. Let’s […]
5 Use Cases of Business SMS Platform
Did you know that “In 2022, 70% of consumers opted in to receive texts from businesses.”? Also, 60% of business owners who text their customers plan on increasing their SMS marketing budget in 2022. There are several other marketing options available today, but we cannot deny the fact that SMS has always been a popular […]
All You Need to Know About A2P SMS Platform Provider
Did you know “48% of the world population owned smartphones in the year 2021?” Did you also know “48.7 million people chose to receive business SMS Messages in 2020 and 75% of people aged 44 and below like contacting businesses via text”? Though today, there are a plethora of business marketing tools including social media […]